Category Archives: google-analytics

How to Use Google Analytics to Improve Your Vacation Rental Marketing Efforts

google-analytics1 (1)Today’s marketing professionals know that marketing is more of a science than an art. And, everyone knows you can’t be scientific if you don’t run tests. For that reason, Google Analytics is perhaps the most powerful free tool available to marketers today.

LiveRez Adds Enhanced Functionality to its Google Analytics Integration

Google-Analytics1LiveRez recently added the ability for its partners to view more data about their guests’ online shopping habits through its integration with Google Analytics.

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The LiveRez blog features vacation rental industry news and trends, valuable advice for vacation rental managers on a variety of topics, like marketing, SEO, social media and more, profiles on successful managers from across the country, and regular company updates on LiveRez and its industry-leading vacation rental software.